Wodehouse Blogosphere.
We’ve popped a few posts ‘of note’ on from our ‘old website’ plus new ones from here on.
Promise.
Men's Mental Health: A Silent Struggle has a voice.
Men's Mental Health: The Silent Struggle now has a voice.
There's an elephant in the boardroom. Men’s Mental Health.
Chris our Head of Creative wanted to discuss a personal journey, and we were more than happy to share since at Wodehouse, we absolutely support Mental Health Awareness and the importance of open conversation.
The Secret Life Of The ‘W’…
Useful for all sorts of words like Wisdom, Welcome, Wonder and Wodehouse but did you ever wonder how we got the only letter in the alphabet with two syllables?… or indeed whose name hints at its appearance?
VOTE Wodehouse for better Design, Print and Direct Mail!
VOTE Wodehouse for a better future for your business or charity...
Our Manifesto for Quality Graphic Design, Print and Direct Mail for Charity and Business in Britain! Take Pride in YOUR Brand!
Being Timely with Direct Mail.
Our White Rabbit looks at his gold pocket watch and with a fevered brow, frantically dashes off down the rabbit hole, realising he's very late for a Direct Mail Campaign.
Situations like this happen frequently in the business of Direct Mail, it’s the mission creep that really can affect the responses to any clients’ campaign.
Why Social Media should be landing on doormats, as well as compelling Direct Mail!
Double the effectiveness of your campaign be it for a charity or business by combining the powers of social media and direct mail! There's a natural pairing with these two means of communication - online and print. You'll extend your reach to two different audiences or both, and benefit from the ability and audience enthusiasm to share posts at no additional cost to yourselves!
The Wodehouse Wanderer - ‘A quick ten miler!’ Llanfair Talhaiarn, Wales.
Hello office chair ramblers. Today we take in Llanfair Talhaiarn and its beautiful scenery. Martin and the intrepid group walk a ‘quick ten miler’ from Llanfair TH up and around Moel Unben through the Elwy Valley and across Mynydd Bodran! Get your virtual boots on and take in the scenery!
Today we’re asking a serious question about your branding…
In this blog we discuss the difference between being a brand or a commodity. You don’t want to be the latter! If you don’t have a distinguishable brand that is recognisable and communicates your values you might as well be a commodity, one more sack of coal, or a bag of grain. If you fail to have differentiation between your peers and can often end up pitching for business on price alone. A rebrand could be just the tonic for your business in 2024.
Pleased to meet you. Why you should talk to Wodehouse in the New Year 2024!
In this blog we discuss a little of the Wodehouse approach and our values which make us somewhat different to many direct mail companies. We're talking about our quiet revolution in design led direct mail, clients who see the value in what we produce campaign after campaign.
Greenwashing. Dyed in or Washed out? How green are companies really?
In an age where environmental consciousness is at an all-time high, consumers are increasingly scrutinising the environmental claims made by companies. However, amidst the growing concern for sustainability, a deceptive practice known as greenwashing has emerged, casting a shadow on the authenticity of environmental commitments.
Direct Mail... Okay, it's a bit early for Christmas but...
This might come as a surprise. We’ve not even had the sand between our toes this year, never mind going on about chestnuts roasting on an open fire! Yes, we’re talking about Christmas campaigns and already, how the available fulfilment slots, or stockings hanging on the virtual fireplace are starting to fill up.
The Wodehouse Wanderer - The Edale Skyline and Kinderscout.
Hello office chair ramblers. Today we take in The Edale Skyline and Kinderscout in the beautiful Derbyshire Peak District. Well worth a stay, it's an area frequented by both walkers of all abilities and fell runners due to its exceptional beauty.
Get Creative this Summer - with Wodehouse!
With the arrival of Summer why not let your creative tastes flourish as well as the flowers! We have built an enviable reputation since we started way back as a green shoot in 2003 for compelling cost-effective direct mail, but that’s but one facet of what we do.
The Wodehouse Wanderer - Arenig Fawr, Bala.
On a prior week the Wodehouse Wanderer took us on a hike to the summit of Arenig Fawr, Bala, North Wales. 562m ascent (1,855ft) – the best views of Snowdonia in Wales! On the first image you can see the remnants of a slate mine.
A winning gift for an NHS client’s supporters…
It’s not uncommon for us to be asked to think of something unusual for our clients - a lateral approach is required. We love the challenge. So when our client wanted a gift that made an impression that was a little more out of the ordinary we thought of something that well, surely deserved a medal…
The Wodehouse Wanderer - Win Hill Derbyshire.
The return of the intrepid Wodehouse Wanderer. Our trip takes us to Win Hill, Derbyshire. He’s got a few walks under his poles since his well received updates on the previous website, but now he’s back. So enjoy the walk from the comfort of the office chair…
Graphic design - thru a lens.
How many words does a picture paint? Well, a thousand words… From a typesetting point of view we’d say preferably the less words the better on the finished print or web design - we let the photography do the talking.
Reach out with Direct Mail.
“Reach Out for me... I'll be there.” Akin to the Four Tops song "Reach Out" in the current environment life is indeed filled with 'much confusion', when really we just need something or someone to help us function with a semblance of normality. Overall spreading a message of positivity, or on the converse not being afraid to ask for help if we need it.
Paws for thought... Dogs in the workplace.
Help or a furry hindrance?, the two schools of thought to mans best friend in the work place. Within the creative industry dogs are popular in the studio dynamic, often making it to the staff website page alongside their smiling counterparts, maybe even sporting a fetching neckerchief. We're not ashamed to admit we love dogs, they have an ability to unite people that should not be underestimated.
Tainted Love - Why the Hard Sell doesn't work for Charities.
Step away from the leopard skin lycra, put the studded dog collar down, pop the cap back on the eye liner - fear not. We aren't writing a homage to seminal 80's group Soft Cell here, but we're glad we got your attention. Rather building on a conversation we had in the studio the other day about the nature of charity appeals.
We can find the line through a campaign and effectively produce returns, but we leave drama for other agencies, let us explain why...
The hills are alive - with the sound of charities…
So we figured why not put the two together?, and organise hill walks for our charity clients, even if the closest some entrants have come to a mountain is a Toblerone. We’ve organised a few of these now and the feedback has been ecstatic from the walkers. Conquering Snowdon with your colleagues means that the workplace will somehow never be the same with your fellow intrepid hikers - somehow even that previously insurmountable stack of paperwork on the desk now seems a relatively easy summit to conquer.