Wodehouse Blogosphere.

We’ve popped a few posts ‘of note’ on from our ‘old website’ plus new ones from here on.
Promise.

Chris Bridgeman Chris Bridgeman

The Secret Life Of The ‘W’…

Useful for all sorts of words like Wisdom, Welcome, Wonder and Wodehouse but did you ever wonder how we got the only letter in the alphabet with two syllables?… or indeed whose name hints at its appearance?

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Chris Bridgeman Chris Bridgeman

Being Timely with Direct Mail.

Our White Rabbit looks at his gold pocket watch and with a fevered brow, frantically dashes off down the rabbit hole, realising he's very late for a Direct Mail Campaign.

Situations like this happen frequently in the business of Direct Mail, it’s the mission creep that really can affect the responses to any clients’ campaign.

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Chris Bridgeman Chris Bridgeman

Why Social Media should be landing on doormats, as well as compelling Direct Mail!

Double the effectiveness of your campaign be it for a charity or business by combining the powers of social media and direct mail! There's a natural pairing with these two means of communication - online and print. You'll extend your reach to two different audiences or both, and benefit from the ability and audience enthusiasm to share posts at no additional cost to yourselves!

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Chris Bridgeman Chris Bridgeman

Today we’re asking a serious question about your branding…

In this blog we discuss the difference between being a brand or a commodity. You don’t want to be the latter! If you don’t have a distinguishable brand that is recognisable and communicates your values you might as well be a commodity, one more sack of coal, or a bag of grain. If you fail to have differentiation between your peers and can often end up pitching for business on price alone. A rebrand could be just the tonic for your business in 2024.

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Chris Bridgeman Chris Bridgeman

Greenwashing. Dyed in or Washed out? How green are companies really?

In an age where environmental consciousness is at an all-time high, consumers are increasingly scrutinising the environmental claims made by companies. However, amidst the growing concern for sustainability, a deceptive practice known as greenwashing has emerged, casting a shadow on the authenticity of environmental commitments.

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Chris Bridgeman Chris Bridgeman

The Wodehouse Wanderer - The Edale Skyline and Kinderscout.

Hello office chair ramblers. Today we take in The Edale Skyline and Kinderscout in the beautiful Derbyshire Peak District. Well worth a stay, it's an area frequented by both walkers of all abilities and fell runners due to its exceptional beauty.

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