Wodehouse Blogosphere.

We’ve popped a few posts ‘of note’ on from our ‘old website’ plus new ones from here on.
Promise.

Chris Bridgeman Chris Bridgeman

Today we’re asking a serious question about your branding…

In this blog we discuss the difference between being a brand or a commodity. You don’t want to be the latter! If you don’t have a distinguishable brand that is recognisable and communicates your values you might as well be a commodity, one more sack of coal, or a bag of grain. If you fail to have differentiation between your peers and can often end up pitching for business on price alone. A rebrand could be just the tonic for your business in 2024.

Read More